5 Excellent Tools for Checking Google Keyword Rankings
Are you looking for ways to check Google keyword rankings? Do you want to know how your keywords are performing on Google? Well, you have come to the right place where you are going to discover a few of the top tools to check Google keyword rankings. Not only that, but you will also learn why keyword tracking is essential and a few other important details in this guide. What is Keyword...
SEO Vs. PPC Uncovered
After all the hard work you put into designing and launching your website, now you get to the even harder part: getting people to visit. A website can be a powerful tool for driving more awareness of your business and convincing people to buy, but it can’t do any of that unless people find it. And in an overcrowded online marketplace, getting noticed by the people you want to reach is a...
On Page SEO Checklist Needs to be Checked Periodically on Any Website
Search Engine Optimization is an ongoing process, you have to keep making effective changes in your optimization strategy to keep your site working well and appearing at the desired position on the web. We make a lot of changes to our site, from changing the theme to adding new plugins, from updating plugins to refreshing the old content. All such things ultimately affect your On-Page SEO...
Tips to Image SEO – Optimize Images for Search Engines
Image Optimization is the basic step for your SEO campaign. As the Search Engines are getting smarter and more intelligent, the process of achieving a good search ranking is getting more complex. Now it takes much more than just quality content to get to the top. Many factors contribute to showing up well in search engine rankings, one of the most important of them is on-page optimization....
Drupal Dashboards
Dashboards! Dashboards are user control panels installed on a site to help the user easily edit and maintain their site with little to no knowledge of web programming. We can create these dashboards for our clients using the content management system known as “Drupal”. With the combination of our programming expertise and Drupal, we can deliver an easy-to-use user control panel or...
The Ultimate Guide to Important Pages In Website
This post will answer a very common question that most small business owners have: What are the most important pages on a website? We are a website design and Development company in Houston, We often get questions from our small business owners: What are the most important pages on a website? what pages should my website have necessarily? And mostly, this question comes from small business...
Improve your Website Design to Attract New Customers
Your website is the prime component of your online marketing. Therefore, the ultimate goal of web design is to attract new customers, keep their attention, and move them to act. This to true if you have a Business-to-Consumer (B2C) model or a Business-to-Business (B2B) model. How is your website performing? There are many online articles discussing online marketing techniques and attracting...
What Makes a Good Website Good?
What makes a good website “good”? Many factors go into making a website good, but I can sum it up simply in a single sentence: A good website gives users the information they need as quickly and easily as possible. That being said, we can get more specific. Here’s a short list of what makes a good website “good” — we’ll dig into each of these items in this post and explain what we...
Google Analytics Reports You Should Be Analysing To Improve Your Marketing
You may be using Google Analytics, but are you sure that you are using it to its full potential? Google Analytics provides users with the ability to measure every aspect of a website, from unique visitors to referral sources, to bounce rates, device types, time on page, click through rates, and so much more. Knowing which reports analyzing can be difficult when you’re wading through so much...
Off-Page SEO Techniques to Improve Online Reputation
Search Engine Optimisation (SEO) is one of the techniques used to improve traffic to a website. This is where you construct your web pages and implement certain techniques to help you rank as high as possible on search engine result pages (SERPs). The higher your pages can rank on Google/Bing/Yahoo/etc. results pages, the more traffic your site is likely to get. SEO can be split up into two...
How SEO is Crucial to Your Digital Marketing Plan in 2019
Search Engine Optimization, as always, should play a key role in your Digital Marketing plan for 2019. SEO is in and not going out of style. In the early days of digital marketing, your business lived and died by SEO. Search engine optimization, whether keyword stuffing or grinding away with a blog, allows you to siphon traffic from Google and other search engines. And, in those early days,...
What is SSL Certificates and Why Are They Important?
Secure Socket Layer, or simply SSL, is a security protocol that encrypts the communication between a web server and a web browser. In this age of web vulnerability, WordPress SSL certificates provide an additional security layer by ensuring that the communication between a web server and a web browser is private. When you visit a website, you will notice that the URL is either HTTP or HTTPS....
How Much Does A Website Cost?
How much does a Website Cost? We are asked all the time. The problem is that there is no simple answer. There are many variables to price, and it is important to know these variables to make the right decision for your company’s website project. First, a web designer or a web design firm. Many individuals are capable of producing the files needed to create a website. The problem is how...
Why Mobile First Design Principle is so Important on Website Development
Mobile First Design: Historically, most web designers and their clients have approached the desktop side of any project first, while leaving the mobile part as a secondary goal that gets accomplished later. Even with the rise of responsive design, many of us begin with the “full size” site and work our way down. One downside to doing this is that priority is essentially given to...
What’s The Difference Between On-Page And Off-Page SEO?
Did you know that small businesses should allocate about 8% of their Revenues to Marketing? That’s right, according to the SBA, a small business with under $5 million in yearly revenue should have a marketing budget consisting of around 7-8% of their yearly revenue. The SBA points out that in certain industries, a small business may even need to earmark up to 20% of revenue during its early...
Why do I need to consider a Redesign?
Times change, industries change, and most importantly, technology changes. Staying on top of current trends and utilizing current technology will ensure you stay ahead of your competition. With the large adoption of mobile technology in recent years, it is now more important than ever to keep track of the constant technology changes and ensure that your website looks good from any device....
How High-Quality Content Impacts your Website SEO
Nowadays, in times of digital marketing, companies definitely prefer to use SEO. But, for best results, it is essential that the content available on the site is not only relevant but also something that will attract the clients. The site content should be such that it will allow the SEO to promote the site and allow the clients to understand the company and its services, encouraging...
Simple And Most Common SEO Mistakes To Avoid
SEO is one of those strategies that you can implement in a few weeks, but it takes time to master it, so you can compete for high-traffic words and phrases. You’re still learning, and with a few adjustments, you can probably get that first-page ranking. It is also a fact that SEO is a fast-changing industry, and what worked a few months ago may not work today, so you need to stay educated and...
Social Media Marketing Tips to Improve Your Small Businesses
Social media isn’t just for personal use anymore. Businesses small and large have been using platforms like Twitter, Facebook, Instagram, and LinkedIn for years – to the benefit of their bottom lines. And, if your business is struggling to make an impact, it’s time to make a change. With 70 percent of the US population claiming at least one social media account, lagging behind on social media...
